Pentawards Sphere

News, articles and opinion pieces


OlssønBarbieri: reshaping the future of design through beauty and purpose
OlssønBarbieri: reshaping the future of design through beauty and purpose

We interview the founder and creative director, Erika Barbieri, from independent creative studio OlssønBarbieri to share with us how they're planning on reshaping the future of design, and the story behind some of their recent projects.

Interview with industrial designer Jo Barnard, Founder of Morrama
Interview with industrial designer Jo Barnard, Founder of Morrama

Jo Barnard, industrial designer and Founder of Morrama, gives us a bit of insight into projects from her award-winning design and innovation studio.

The Founder of YUNGBLD, Laura Miller, on their latest Mod Vanity design project
The Founder of YUNGBLD, Laura Miller, on their latest Mod Vanity design project

We caught up with Laura Miller, Founder and Creative Chief of full service design and creative studio YUNGBLD, to learn more about her unique style and to discuss one of her latest branding and packaging design projects.

Interview with Marc Morillas, CEO of Morillas branding design agency
Interview with Marc Morillas, CEO of Morillas branding design agency

Marc Morillas, CEO of branding design agency Morillas, takes us through the motivations behind the family built agency as well as some of his favourite and latest projects, including a recent collaboration to produce protective masks.

Catching up with the first NXT-GEN winner
Catching up with the first NXT-GEN winner

Chen Yu, the first ever NXT-GEN winner of Pentawards, is a young designer from China who is studying Product Design. In the past few years, his work has been recognised by the global community and won more than 20 international design awards.

Keeping creative, positive, and focused during lockdown
Keeping creative, positive, and focused during lockdown

Last month, Pentawards launched the first in a series of Instagram Takeovers hosted by top creatives and designers to help share some positivity, inspiration, and tips for those working from home during the Covid-19 pandemic.

10 Questions with Mark Paton, Creative Partner at Here Design
10 Questions with Mark Paton, Creative Partner at Here Design

We caught up with Mark Paton, one of the founders and the Creative Partner at independent design agency Here Design, to hear about some of his favourite design projects and what makes them tick.

Monthly Discoveries, April 2020
Monthly Discoveries, April 2020

As the most prestigious packaging design award in the world, Pentawards not only recognise the best packaging design via the competition but also promote the importance of packaging design through live events and social media. We are committed to being the bridge between excellent design organisation and brands that are always looking for the best packaging design solutions.

Bulletproof creates fresh new look for Cadbury
Bulletproof creates fresh new look for Cadbury
Pentawards reveals Top 10 Student League Table
Pentawards reveals Top 10 Student League Table

Pentawards, the world’s most prestigious packaging design competition, is thrilled to reveal a Top 10 Student League Table of universities and colleges that have accumulated the most Pentawards points between 2017-2019.

What is your definition of “sustainable design”?
What is your definition of “sustainable design”?
Pentawards Unveils Top 20 All-Time Winners Table
Pentawards Unveils Top 20 All-Time Winners Table
UPM Raflatac - sustainable labeling future
UPM Raflatac - sustainable labeling future
Sustainability, responsibility and evolving consumer sensibilities emerge as key themes
Sustainability, responsibility and evolving consumer sensibilities emerge as key themes



Happy Chinese New Year!
Happy Chinese New Year!

A case study about CNY limited edition design. 

2020 Jury Announced: Which experts will see your work?
2020 Jury Announced: Which experts will see your work?
Pentawards will issue an official call for entries on Monday 10th February 2020
Pentawards will issue an official call for entries on Monday 10th February 2020

Calling all designers, agencies, brands, students and global packaging professionals alike. Prepare your entries for the 14th edition of the world’s leading competition for packaging design. Year on year, Pentawards recognises the best of the best in global packaging design across 57 product categories.

Submit your work and join the thousands of entries competing each year for a place on the prestigious winner's list. 

In 2020 the International Jury will grow to 30 members. This diverse and eclectic group of design gurus, packaging moguls and internationally renowned thought-leaders, devote their time and energy in to recognising global excellence in packaging design and promoting this underrated art form. 

Backbone Branding - Agency of the year
Backbone Branding - Agency of the year
Behind the scenes with Katya Mushkina
Behind the scenes with Katya Mushkina
Zhou Jingkuan - Founder of Shenzhen Left and Right Packaging Design
Zhou Jingkuan - Founder of Shenzhen Left and Right Packaging Design


[Press] The Era of Creativity, Product Design and Development under the Global Version Creative Design Forum 2019
[Press] The Era of Creativity, Product Design and Development under the Global Version Creative Design Forum 2019
Microsoft Takes Highest Pentawards Accolade
Microsoft Takes Highest Pentawards Accolade
In memory of Karen Welman, Co-Founder of Pearlfisher
In memory of Karen Welman, Co-Founder of Pearlfisher
Women in Design - Chloe Templeman, Creative Director for Design Bridge
Women in Design - Chloe Templeman, Creative Director for Design Bridge
10 questions with Amanda Jackson - Creative Director of Jackdaw Design
10 questions with Amanda Jackson - Creative Director of Jackdaw Design
The 2018 Platinum winner interview - Deng Xiong Bo
The 2018 Platinum winner interview - Deng Xiong Bo


Meet TASCHEN's master of design and creator of The Package Design Book series
Meet TASCHEN's master of design and creator of The Package Design Book series
Mario di Paolo - the most awarded designer in Italy
Mario di Paolo - the most awarded designer in Italy
An interview with Richard Walzer
An interview with Richard Walzer
A Pentawards story, created by Ning-Ning Li
A Pentawards story, created by Ning-Ning Li

Pentawards have collaborated with upcoming British illustrator, Ning-Ning Li, to create a beautiful story, depicting the journey of Olmo Garcia and Oliver Montiel, of The Bold Studio, on their way to becoming Platinum Pentaward winners in 2018.

BRAND NEW FOR 2019 - An external assessment, providing an honest opinion, with actionable feedback.
BRAND NEW FOR 2019 - An external assessment, providing an honest opinion, with actionable feedback.

For the first time ever, all entries, whether a winner or not, will receive individual feedback from the Pentawards’ International Jury. The score will be based on the jury’s verdict of the entry, in relation to the four aspects of the judging criteria - quality of design, brand expression, creativity & innovation and emotional connection.

An interview with Pentawards Designer of the Year: Sebastian Servaire
An interview with Pentawards Designer of the Year: Sebastian Servaire

Without any hesitation, Ingo Maurer would be my greatest source of influence. His work of reconciling design and technology through poetic objects always brings a lot of emotion to me, and I guess that I challenge my team every day to find that level of emotion an object can deliver in all the projects we are designing.

The 2019 Competition: What's new?
The 2019 Competition: What's new?

Life in packaging is non-stop. Whether you work in an agency, manage a brand, supply materials or create the finished article, time is precious. In 2019, Pentawards will offer many new initiatives that will make entering the competition easier, quicker and worth more value, than ever before.